Here's message from Apple about rejection :
2.23 - Apps must follow the iOS Data Storage Guidelines or they will be rejected 2.23 Details
On launch and content download, your app stores 6.5 MB, which does not comply with the iOS Data Storage Guidelines.
Next Steps
Please verify that only the content that the user creates using your app, e.g., documents, new files, edits, etc. is backed up by iCloud as required by the iOS Data Storage Guidelines. Also, check that any temporary files used by your app are only stored in the /tmp directory; please remember to remove or delete the files stored in this location when it is determined they are no longer needed.
Data that can be recreated but must persist for proper functioning of your app - or because users expect it to be available for offline use - should be marked with the "do not back up" attribute. For NSURL objects, add the NSURLIsExcludedFromBackupKey attribute to prevent the corresponding file from being backed up. For CFURLRef objects, use the corresponding kCRUFLIsExcludedFromBackupKey attribute.
I checked out the data files of my application both for device and simulator. I found that if app has used for a while, it's total app data could store 5-6 MB, on launch. But I uninstalled and re-installed app and checked again, I see ~3MB data store on launch of app.
I'm not storing any Core Data databases or any other database files. But I've realized that Google Analytics and Google Tag Manager stores some sqlite data on this path : "AppData/Library". I mean it does NOT store on this path : "AppData/Library/Caches". Does it make any difference for iOS Data Storage Guidelines?
By the way, iCloud is disabled for application.
Also I'm using SDWebImage for downloading images and it stores almost 3 MB images on the launch and it stores image data on this path : "AppData/Library/Caches"
Do you have any idea that what should I do to handle this issue?