Q: how can i install required module pypcap
Using Scapy with Windows 7 is possible, but it does not exactly work out of the box. An install guide can be found here:
http://www.secdev.org/projects/scapy/doc/installation.html#windows
I strongly recommend to switch to python 2.6, as this will make your live much easier.
When you insist on 2.7 you will have to compile some of the require modules yourself. Also, some key modules like pypcap have to be patched before they can be compiled with python 2.7 (see pycap patch).
Here you will find some guidance on how to build the modules.
Q: will it be possible to make python scripts depending on scapy into standalone windows applications
Yes and no. While you can use py2exe to build a an EXE from your python code. Scapy uses WinPcap which you have to install in addition to your application.