Update 2012-02-11 : Since my question is quite old but very popular, I'd propose to reopen it. I'd like to know, if more options are available a year later.
I'd like to convert some university papers from LaTeX into ePub format - without using PDF as intermediate format. You know, PDF is page-oriented, while ePub is more flow-oriented.
While I found several hints, I failed to find a good 'standard' solution.
Could someone please propose the ideal way? One which keeps mathematical formulas render beautiful?
[Using TeXShop on Mac OS X]