You'll want to loop through the tag_list and apply a filter for each one.
tag_list = ['tag1', 'tag2', 'tag3']
base_qs = Design.objects.all()
for t in tag_list:
base_qs = base_qs.filter(tags__tag__contains=t)
This will give you results matching all tags, as your example indicated with and
. If in fact you needed or
instead, you will probably need Q objects.
Edit: I think I have what you're looking for now.
tags = ['tag1', 'tag2', 'tag3']
q_objects = Q() # Create an empty Q object to start with
for t in tags:
q_objects |= Q(tags__tag__contains=t) # 'or' the Q objects together
designs = Design.objects.filter(q_objects)
I tested this and it seems to work really well.
Edit 2: Credit to kezabelle in #django on Freenode for the initial idea.