I just found out that RedHat provides this "Developer toolset" which allows me to install (and of course use) the most up-to-date gcc-4.7.2. I use it on Centos, but the process is the same.
Once installed, you can start a new bash session with this toolset enabled by issuing:
scl enable devtoolset-1.1 bash
That works all right. Now, could I somehow add this to my bashrc since this actually starts a new bash session? Or should I better place it inside my makefiles to avoid starting a new bash session. Would there be a way to issue this within a makefile?